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avatar for Erin Crawford

Erin Crawford

Nielsen
SVP & GM Music
Greater Nashville Area, TN
As the GM for Nielsen Music, Erin Crawford leads the business strategy for the industry’s leading source of music data, insights and analytics. Under Crawford’s leadership, Nielsen Music has evolved into a new era of data-driven fan research that is driving solutions for the modern music industry ecosystem. She has spearheaded the development of new tools that track comprehensive consumer music engagement and built a consultancy-led organization to help companies optimize their marketing strategies. Crawford is also passionate about developing a diverse leadership pipeline and mentoring young women, as she serves on the Women In Music executive advisory board.

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