Kristen Bender is the Sr. Product Manager of Music at Sonos. She is responsible for the product strategy for music and content, managing both partner relationships and product integrations. Bender has been working in the music business focusing on the developing digital music space since 2003. She began her career at Warner Music Group in the digital sales team originally set up to manage the digital download and streaming music service business. In 2004, she was tapped to establish the digital sales and marketing team at Alternative Distribution Alliance, leveraging WMG's supply chain and infrastructure to support the hundreds of independent labels under the ADA umbrella. Most recently, she was the Sr. Director of Digital Product Development at Universal Music Group.